by Elizabeth Cossick | Photos by Matt Druin
Researchers call it “enclothed cognition.” Stylists call it “the psychology of fashion.” We call it getting out of our dang yoga pants long enough to feel like a real human. What we’re all talking about is the boost in confidence we experience when we’re dressed in clothing we really like. Essentially, we’re happier with ourselves when we’re happy with our clothes.
It’s literally a scientific fact. The Journal of Experimental Social Psychology published a study revealing the powerful connection between clothes and how we feel when wearing them. The gist is that clothing impacts mood, performance and overall confidence. If you wear something that makes you feel powerful, you will act more powerfully and do things powerful people do. It’s kind of like Wonder Woman; you can simply kick more tail in a unitard.
Read on to determine what style of clothing makes you feel best (we’re guessing not a unitard). We offer three style personalities as inspiration: classic chic, bohemian whimsical, and couture /
avant-garde. Which is the most you?
This is the style that doesn’t go out of style. If you feel best in timeless, glamorous, head-turning pieces like a
crisp button-down, statement necklace and ballet flats, classic chic is your look. It’s Tiffany’s meets J. Crew, with a splash of street style for originality.
CLASSIC CHIC BY IVY LANE
BOUTIQUE On Sharon McGehee: MINKPINK high-neck sweater tank, $73, and black ribbed skirt, $59. Allure
and Halo necklaces, from $126. Black lace-up booties. Shown below: Free People classic camo shorts, $88, and tank, $20. MINKPINK denim jacket, $93. Groove open-toed booties, $63. Mud Pie cuff clutch, $35. SHOP Ivy Lane Boutique. 3605 Sandy Plains Road, Marietta. 770-578-0506. ivylanemarietta.com
To add edge, Dyer & Posta Salon texturized Sharon’s razor-cut bob. “Sharon’s hair is classic chic with a twist. We kept her layered bob tousled and texturized – a little unpredictable,” says salon co-owner Stephen Posta. To get the look, curl sections of hair in alternating directions and work in Oribe Dry TexturizingSpray. SALON Dyer & Posta Salon. 600 Chastain Road, Ste. 312, Kennesaw. 770-514-1620. dyerandposta.com
BOHEMIAN STYLE BY FASHION CUPCAKE
On Jolynn Dupree: EnCrème blouse, $38.99. Paper Crane crocheted vest, $48.99. Kut jeans, $89. Fringe booties, $82.99 . Felt hat, $22.99. Shown below: Escapada tank, $64.99.
Canvas necklace, $26.99. Stacked bead bracelets, from $7 each. SHOP Fashion Cupcake. 8670 Main St #3, Woodstock. 770-891-8180. facebook.com/FashionCupcake. shopfashioncupcake.com
Messy hair, don’t care. Long, lived-in waves and unstructured braids are this style’s go-to. On Jolynn, Dyer & Posta stylists went with romantic waterfall braids. The best part about this look? “Boho is best if it’s a little
unstructured,” says Stephen Posta. “A few flyaways are a good thing.” To get the look, watch this waterfall braid tutorial video: bit.ly/bohowhimsybraid. SALON Dyer & Posta Salon. dyerandposta.com
Couture / Avant-Garde
Avant-garde derives from the French word for “advance guard”—literally meaning forerunner. If Fashion Week is a near-religion to you and trends are something you start instead of follow, you’re a couture / avant-garde chick.
AVANT-GARDE OUTFIT BY LOVE STREET AT CEDARCREST
On Heather Henson: Sis Sis layered tank, $39. Code of Love furry vest, $42. Umgee metallic zipper leggings, $42. Bib fringe necklace and Lucky crystal necklace. Shown below: Winter Lennon keyholeback tank, $42. Distressed ribbed jeans, $52. Silver earrings, layered necklace and ring. SHOP Love Street at Cedarcrest. 80 Seven Hills Blvd, Dallas. 678-483-0283. facebook.com/LoveStreetCedarcrest
Dyer & Posta stylists framed Heather’s face with loose, dramatic curls, while Oribe Texturizing Spray added definition. “Couture styles can be as daring as you’d like to go,” says salon co-owner Amanda Dyer. “We kept Heather’s waves loose, texturized and sexy. It’s sophisticated but playful.” SALON Dyer & Posta Salon.
A STATEMENT for EVERY STYLE
These statement necklaces by B. Watts & Co. are style chameleons. Little black dress? These would work. White tee and jeans? Right, again. Whatever your style, these sparkly multi-taskers – all under $30! – are a win. SHOWN Top row: Pearl Dots Necklace, $28. Eight Crystal Necklace in mustard, $20. Bottom row: Butterfly Necklace, $25. Gold Chain Necklace, $28. Cream Circle Bauble Necklace, $17. SHOP Shop online at bwattsco.com, our secret Cobb-based source for affordable, trendy jewelry.